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Midnight Snack-Off: Battle of The High-Fiber Toaster Pastries

In the past couple of years, we’ve seen an insurgence of high-fiber toaster pastries. The main ones are offered by Fiber One (a General Foods company, and Pop-Tarts (from Kellogg’s).

Both companies claim to offer high-fiber pastries in a number of flavors, but alas, said variety is not available in my area, so I was chosen to conduct a taste-test between Fiber One’s and Pop Tarts’ Frosted Brown Sugar Cinnamon varieties.

Let’s compare nutrition information between the two products. The Fiber One pastry has 190 Calories, 4G of fat, and a hefty 5G of fiber. For those who are counting carbs, total carbs are 36 for a net carb of 31.

Now we move on to the Pop-Tarts. Just look at the box – don’t they look so appetizing? Well, Pop-tarts have 200 calories, 6G of fat, 5 grams of fiber, 34 grams of carbs and 29 net carbs.

I know what you guys are thinking – the pastries on the Fiber One box look nasty. First of all they say “FIBER” in all-caps in a large, frighteningly serif font, whereas the pop-tarts practically have the cinnamon and brown sugar bursting out of them, and the box makes fiber look “hip.” You also are likely to get two extra pastries in the pop tarts box than you will in the Fiber One box.

But lemme say, hands-down…Fiber One wins by a landslide. Do not let the packaging fool you. With the lower calorie and fat count, the Fiber One pastries have much more filling in them. Also, the pastries are absolutely delicious whether toasted or untoasted, whereas if you eat a whole grain pop tart without toasting it it will taste like cardboard. Heck, put it in the toaster and it will taste like hot cardboard.

So that’s my assessment. Buy the Fiber One pastries. I also hope someday the chocolate Fiber One pastries make it to my neck of the woods. We need variety here.

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  • Jess March 27, 2012, 6:22 pm

    Actually, the FiberOne pastries look good.

    • Bellesouth
      March 27, 2012, 6:23 pm

      They are! and soooooooooooooooooo much better than the pop tarts. don’t even touch the pop tarts!


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